Advertisement on silk for Doctor Alfred Berend at the Collegiate Hall, Jamaica, 1901

The show involves performing, explaining and exposing many of the stunts performed by named magicians or spiritualists. This gives Berend an excuse for highlighting Maskelyne and Cooke at the Egyptian Hall in London, although his performance has nothing to do with them. No doubt he hoped that use of their names would result in larger audience numbers. With the silk advertisement and the considerable ticket prices, it is clear that Berend was trying to appeal to the better off in Jamaica.